Robust  
SEPTEMBER 2008
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Communication

Impilo Yethu – Our Lives

Murray & Roberts launches a new internal communication platform

The Stop.Think campaign was launched two years ago to raise employee awareness about safety in the workplace. This was achieved through a nationwide industrial theatre roll-out supported by various tools, including a safety bill of rights.

Now, a second phase of Stop.Think has been introduced to reinforce safety messages and forge a safety culture. The Group’s commitment to Zero Harm has been expanded to include the health of employees and the natural environment and a new platform has been designed to communicate directly to the 44 000 employees on group worksites. Titled Impilo Yethu, Zulu for ‘Our Lives’, it takes the form of an animated print medium which has initially centred on two characters, Devlin and Jabu, who are illustrated in the different Murray & Roberts operating environments (construction, mining and fixed facility sites).

The campaign is designed to encourage employees to look after themselves and those around them, not only at work but also in their private lives. Many incidents occur on worksites as a direct result of macro and social issues affecting people.

Each edition will feature a competition to encourage employees to read and improve their understanding of the messages communicated. The next challenge will be to get information from the workforce to ensure effective communication.

This exciting initiative went live with the July 2008 pay slips.

CommunicationClient service

A bridge between the Group and its stakeholders

An initiative of the group CE, Murray & Roberts Client Service has been developed by Gwendolene Lilleike. Since 2003, calls received by Client Service have increased from 1 000 to over 25 000 this year.

Client Service is led by Mabuse Hlalele, who joined Murray & Roberts in May, bringing with him extensive experience in a range of client service functions. Mabuse’s team is made up of Ernest Motau, Lisa Stead, Michelle Lagerwall, Odette Groom and Zodwa Tshabalala.

Their function is to collate information and knowledge to enable a service to the Group and its external environment.

The team interacts directly with internal and external clients, by telephone and email, within a 24-hour turnaround time.

They also provide front-line training to the Group. Typical queries that are managed by Client Service include business development opportunities, requests for operating company information, recruitment, sales, research and requests for brand material.

Client service puts Murray & Roberts entities in contact with potential clients or other interested parties and handles queries that employees are not able to answer.

Hlalele believes that client service centres provide companies with a valuable advantage in today’s competitive business environment. “It’s no longer enough to provide the consumer with the best products. You have to support your product range with a best service approach by taking ownership of your clients’ queries,” he says.

Contact Client Service at:

E-mail: clientservice@murrob.com
Tel: +27 11 456 1144
Fax: +27 11 637 0113